Build better prompts
Give the tool a role, context, verified data, expected format and precise quality criteria.
10 · AI & PRODUCTIVITY
Artificial intelligence becomes useful when objectives, sources, constraints and human approval are defined before generation begins.
Give the tool a role, context, verified data, expected format and precise quality criteria.
Document automated steps, prohibited information, approval owners and the process for correcting errors.
ALL 60 PLAYBOOKS
For “Create a prompt library”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Automate business intelligence monitoring”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Turn one idea into multiple content assets”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Review and verify AI-generated copy”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create an AI usage policy”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Build an AI-assisted workflow”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Test and improve a prompt”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Choose the right AI tools”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Build a reusable prompting framework”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create a communication strategy prompt”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create a media relations prompt”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create a social media prompt”, define the audience, verify the evidence and produce a testable social publishing result.
View playbook MEMBERFor “Create an SEO writing prompt”, define the audience, verify the evidence and produce a testable website optimisation result.
View playbook MEMBERFor “Create a visual direction prompt”, define the audience, verify the evidence and produce a testable visual production result.
View playbook MEMBERFor “Create a custom AI assistant”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Turn a meeting into an action plan”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Turn a transcript into an article”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Turn a webinar into ten content assets”, define the audience, verify the evidence and produce a testable website optimisation result.
View playbook MEMBERFor “Verify facts produced by AI”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Protect my data when using AI”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Train my team to use AI”, define the audience, verify the evidence and produce a testable internal communication result.
View playbook MEMBERFor “Create an AI quality-control framework”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Humanise AI-generated copy”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Automate my communication reporting”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Automate email preparation”, define the audience, verify the evidence and produce a testable email conversion result.
View playbook MEMBERFor “Automate my social media planning”, define the audience, verify the evidence and produce a testable social publishing result.
View playbook MEMBERFor “Prepare an image-generation brief”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Audit my company’s AI maturity”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Measure the return on investment of AI”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Organise monitoring of AI tools”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Write an internal AI policy”, define the audience, verify the evidence and produce a testable internal communication result.
View playbook MEMBERFor “Classify AI uses by risk level”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create an AI tools register”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Evaluate an AI vendor”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Prepare an AI use impact assessment”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Define data prohibited in AI tools”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create a human approval procedure”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Document sources used by AI”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Detect hallucinations in AI content”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Check generated content for bias”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Check rights for AI-generated visuals”, define the audience, verify the evidence and produce a testable visual production result.
View playbook MEMBERFor “Disclose AI use clearly”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Build a knowledge base for an AI assistant”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Write system instructions for an AI assistant”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create a brand writing assistant”, define the audience, verify the evidence and produce a testable visual production result.
View playbook MEMBERFor “Create a customer service assistant”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Create a monitoring assistant”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Create a sales preparation assistant”, define the audience, verify the evidence and produce a testable communication planning result.
View playbook MEMBERFor “Create reference examples to guide AI”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create an AI tone library”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Compare multiple AI responses”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create a prompt quality test”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Version and manage prompts”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Reduce AI usage costs”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Measure time genuinely saved with AI”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Automate content idea qualification”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Automate brief preparation”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Automate multi-format adaptation”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create semi-automated editorial quality control”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbook MEMBERFor “Create an AI outage continuity plan”, define the audience, verify the evidence and produce a testable AI-assisted production result.
View playbookFREQUENT QUESTIONS
It can accelerate a first result, but facts, rights, tone, risks and final decisions must be checked by a responsible person.
Avoid personal, confidential, strategic or protected data when the tool and contract do not provide an appropriate processing framework.
Test it across several cases, observe recurring errors and turn quality criteria into instructions that can be checked.