12 FREE DEMONSTRATIONS

Try a real playbook. Produce a real result.

Strategy, acquisition, social media, web, media or visuals: no sign-up, no shortened content and twelve genuinely useful objectives.

What you see here is the standard applied to all 600 playbooks.Every demonstration includes the guide, in-depth guidance, examples, downloadable model, AI prompt and quality checklist.
01 / 12

Strategy

Build a communication plan

Deliverable: Complete, ready-to-use deliverable for: Build a communication plan

For “Build a communication plan”, define the audience, verify the evidence and produce a testable communication planning result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
02 / 12

Strategy

Clarify my positioning

Deliverable: Complete, ready-to-use deliverable for: Clarify my positioning

For “Clarify my positioning”, define the audience, verify the evidence and produce a testable communication planning result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
03 / 12

Visual communication

Create an event flyer

Deliverable: Complete, ready-to-use deliverable for: Create an event flyer

For “Create an event flyer”, define the audience, verify the evidence and produce a testable visual production result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
04 / 12

Social media

Plan 30 days of posts

Deliverable: Complete, ready-to-use deliverable for: Plan 30 days of posts

For “Plan 30 days of posts”, define the audience, verify the evidence and produce a testable social publishing result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
05 / 12

Website & content

Optimise my homepage for SEO

Deliverable: Complete, ready-to-use deliverable for: Optimise my homepage for SEO

For “Optimise my homepage for SEO”, define the audience, verify the evidence and produce a testable website optimisation result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
06 / 12

Customer acquisition

Create an email sequence

Deliverable: Complete, ready-to-use deliverable for: Create an email sequence

For “Create an email sequence”, define the audience, verify the evidence and produce a testable email conversion result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
07 / 12

Customer acquisition

Create a referral programme

Deliverable: Complete, ready-to-use deliverable for: Create a referral programme

For “Create a referral programme”, define the audience, verify the evidence and produce a testable event activation result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
08 / 12

Media relations

Launch a product with a press release

Deliverable: Complete, ready-to-use deliverable for: Launch a product with a press release

For “Launch a product with a press release”, define the audience, verify the evidence and produce a testable earned-media outreach result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
09 / 12

Media relations

Write a press invitation

Deliverable: Complete, ready-to-use deliverable for: Write a press invitation

For “Write a press invitation”, define the audience, verify the evidence and produce a testable earned-media outreach result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
10 / 12

Visual communication

Prepare a brief for a graphic designer

Deliverable: Complete, ready-to-use deliverable for: Prepare a brief for a graphic designer

For “Prepare a brief for a graphic designer”, define the audience, verify the evidence and produce a testable visual production result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
11 / 12

Crisis & reputation

Respond to a negative review

Deliverable: Complete, ready-to-use deliverable for: Respond to a negative review

For “Respond to a negative review”, define the audience, verify the evidence and produce a testable reputation response result.

  • Complete method
  • Completed example
  • Downloadable model
Open free
12 / 12

Customer acquisition

Create a landing page

Deliverable: Complete, ready-to-use deliverable for: Create a landing page

For “Create a landing page”, define the audience, verify the evidence and produce a testable website optimisation result.

  • Complete method
  • Completed example
  • Downloadable model
Open free

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