LEARN · PRODUCE · PROVE
A programme built around a professional outcome.
Start from your situation, practise a professional operation and build Prioritised prospect list · expert operating standard and decision scenarios — startup and product teams.
Assignment
evaluate a complex decision and document its governance while building a prioritised prospect list for startup and product teams
Learning case
Signal Pilot — a prospecting process becoming more selective
Expected evidence
prospects matching the intended customer profile
Final assessment: defend an evidence-based decision and make the approach transferable using the prioritised prospect list and the criterion prospects matching the intended customer profile. The certificate confirms programme completion; it is not a state-recognised qualification or CPF certification.
Your working template
A blank template and completed example to download in every lesson.
How your work will be assessed
Four explicit checks before completing your work.
Varied activities
21 workshop minutes in the first lesson, followed by audits, simulations, comparisons, calculations and decisions according to the subject.